Monday, December 16, 2019

Apple partners with ABC on 2020 presidential coverage in the Apple News app

Apple announced today it will collaborate with ABC News on coverage of the upcoming 2020 U.S. presidential election in its Apple News app. The efforts will kick off with the Democratic primary debate on February 7, 2020, in New Hampshire, and will feature ABC News videos, live streams, plus FiveThirtyEight polling data, infographics and analysis during key moments in the 2020 election.

The collaboration will extend through Super Tuesday, the Republican and Democratic National Conventions, the general election debates, election night and the 2021 presidential inauguration, Apple says.

ABC News, Apple News, and WMUR-TV will also partner for the February debate, the first to be held after primary voting begins.

This isn’t the first time Apple has added special coverage to its News app in the months leading up to a U.S. election. The company began to push its own election coverage after the 2016 election controversies that saw large tech companies, including Google, Twitter, and Facebook, facing congressional inquiries and investigations regarding the Russian interference with elections that took place across their networks.

In the months since, Apple News rolled out its own guide to the U.S. midterms, followed by a real-time election results hub on Nov. 6, 2018. And most recently, it added a guide to the 2020 Democratic candidates and debates.

The need for news platforms users can trust is a key part of Apple’s agenda with its News app. Apple cites ABC’s winning of four Edward R. Murrow Awards this year, including for overall excellence in television. It also hosted the most-watched debate of the 2020 presidential cycle so far in September 2019, with over 14 million viewers across ABC and Univision, and 11 million online video views.

FiveThirtyEight, meanwhile, is known for its statistical analysis, data visualization, and reporting on politics and the election, which includes things like trackers on the latest polling, candidate endorsements, and fundraising.

“Access to quality news and trusted information is always important, and never more so than in an election year,” said Lauren Kern, editor-in-chief of Apple News, in a statement about the collaboration. “We’re proud to partner with ABC News to present the millions of people who use Apple News each day with dynamic live coverage and responsible analysis during the major news moments of the 2020 election.”

“This election is one of the most consequential in modern history, and this unprecedented partnership with Apple News will deliver our world-class political journalism to more people than ever before,” noted James Goldston, president of ABC News. “It will enable millions more people to have a deeper understanding of the key issues, candidates, and events by providing straightforward information, insight, and context during the entire 2020 cycle — reaching our audience anywhere and anytime they want breaking and in-depth news,” he said.

Prior Apple News election coverage involved a range of media partners, such as Axios, Politico, The Washington Post, Fox News, CNN, The New York Times, CBS and others.

It’s notable that Apple has this time selected ABC as its coverage partner. Apple has historically had close ties with Disney, which owns ABC, thanks to Disney CEO Bob Iger’s close relationship with Apple co-founder Steve Jobs and Disney’s acquisition of Jobs’ company, Pixar, in 2006. However, with Apple’s launch of Apple TV+, a Disney+ competitor, Iger resigned from Apple’s board of directors, saying the two companies’ paths were conflicting. But as tihs 2020 election news partnership demonstrates, the two companies can still work closely together, at times.

 

 



from TechCrunch https://ift.tt/36H8dA4

No comments:

Post a Comment