Wednesday, October 25, 2023

Sukhiba eyes expansion to power WhatsApp conversational commerce in Africa

The social commerce market size in Africa is expected to continue growing as businesses and micro-entrepreneurs embrace digital media, driven by the rising usage of apps like WhatsApp, TikTok and Instagram. Yet even as sellers leverage these social sites for online presence to showcase their products and connect with customers, the end-to-end buying experience is […]

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